dimanche 26 mai 2013

Generating Foods And Nutrients Anyone Absolutely Adore

By Gerald Vanbuskirk


While you may not have heard of Steven M Neil, chances are he's impacted your life in one way or another. If you're big on snack foods, you've definitely eaten something his company, Diamond Foods has produced. That's mostly due to him advancing the brand much further throughout the time that As with other CEOs spent as CEO.

Having only taken over in 2008, he hasn't had a whole lot of time to make his mark. But in that short time, he's taken great strides to help the company going forward. Through his help, they've really accomplished a lot as well.

Neil immediately put his hands to work by making Emerald Nuts even better than before. By coming up with more healthy options, they opened the company up to the healthy eaters. Providing more healthy snacking options for everybody.

But he's accomplished a lot more than that. Another big part of his legacy at Diamond, are the brands that he acquired while working for them as well. These helped to branch out the company's products, growing their hold on the snack market even further.

The first brand that they acquired under his leadership was Pop Secret. Popcorn is huge business as a home snacking option. This move allowed Diamond to enter into that side of the business immediately.

Of course that led them to another successful purchase. Not to mention another new snack market to tap into. With the acquisition of Kettle Chips, Diamond moved into potato chip manufacturing, which is one of the most common and popular snacks in the western world.

That led to another attempt, that would ultimately fall unsuccessful. They attempted to buy Pringles, but in the end the deal didn't go through. Through it is a testament to what Steven Neil has accomplished, that it was a realistic venture.

In the end, you'd have to say that Steve Neil made an extremely positive difference. His innovations have led the company to a new level of prosperity. And will ensure an even stronger customer base in the future.




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